Interview Question for the Position of Google Analytics Manager

google analytics

Are you thinking to apply for senior Google Analytics position, here are the few top technical question which are asked by interviewer.

  • What are dimensions & metrics in Google Analytics?
  • What are segments and when to use them? What is the accuracy level of data obtained by after implementing segments?
  • What are not set data seen in Analytics? How it can be removed completely.
  • How to set up e-commerce tracking? Is it possible to do on AJAX based site?
  • Why data discrepancy is seen between Google AdWords and Google Analytics data
  • What are regular expressions and how to generate them and for what purpose
  • What are Goal setup and Funnel in Google Analytics
  • What are attributions in Analytics and what’s the use of it
  • What are Model comparison tool in Google Analytics
  • What is assisted conversion in Analytics
  • what is multi channel funnel and when to use it
  • What is custom channel grouping
  • What is content grouping

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