Jai

Make Better Connections With Facebook’s New Message Features

Make Better Connections With Facebook’s New Message Features According to the 2015 Sprout Social Index report, brands are failing to respond to seven out of eight social messages online within 72 hours. A lot can happen in 72 hours’ time, most likely including the business’ loss of that customer’s attention. What’s more awful is that the overall public is expanding their utilization of social messages as a way to contact organizations. As indicated by Sprout Social, the quantity of social…

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Is In-Store Shopping is in our DNA?

Whilst internet shopping is enormous business for all brands, in today’s created omni-channel world, the need to physically drench ourselves into a brand is still truly essential. When we go to a shop, we jump at the chance to pick our style buys precisely, weigh up our alternatives and attempt them on, or possibly value that it may fit in light of its cut and quality. Our exploration demonstrates that around seventy five percent of buyers say the capacity to…

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Strategyworks- Digital Marketing Training Institute

10 Tips for Aspiring Digital Marketers

“Remember that standing still is going backwards. Yes, it’s an adage that has been used for years to inspire ambition, but it is blatantly obvious in the #digital landscape. Not only does that technology evolve at a lightening pace that transcends Moore’s law, but consumer behavior is shifting at a radical pace, and media consumption becomes more and more fragmented. “Being on top of consumer behavior –- understanding what they’re doing online, what motivates them and their social and mobile…

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5 Ways Just About Anyone Should Be Leveraging Predictive Analytics

And I’m not talking about reporting here. Sure, it’s interesting to know what happened in the past, and those monthly 50-megabyte Excel files might even get read once in a while, but the organizations that are using their data to look toward and predict future outcomes are leaping ahead and uncovering enormous value. Now, don’t stop reading just because you don’t have a team of ex-NASA Ph.D.s on staff. While there is indeed some very sophisticated work going on in the…

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Want to win trust of customer? Deliver Performance

That’s something Mark Lewis, online director at John Lewis, recognised when he said at Internet Retailing Conference 2014: “In this space of increased transparency for the customer, standing for something that allows you to differentiate your proposition becomes increasingly important. Which is why we think why that our brand, the commitment to service and to trust and the commitment to be in there with our customers for the long term is increasingly important for us.” In our interview with Lewis,…

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Salesforce: The Internet Of Things Will Merge Product Experience With Customer Experience

That’s a key takeaway from a discussion I had recently with Scott McCorkle, CEO of Salesforce’s Marketing Cloud. I wanted to understand what his company’s newly announced IoT Cloud could mean for marketers and customers, beyond just more data from everywhere. The new Salesforce Cloud is not only designed to process all those signals marketers currently monitor — such as social media posts, web site visits, and in-store digital interactions with point-of-purchase — but also signals emanating from essentially anything…

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Why Hiring managers do this?

Why Employers do this?

I’m sure most of you would have experienced this, what I have been experiencing in my 10 years of career life. In 10 years of career life, I got interviewed by start-ups , small and mid sized companies and bigger enterprises too. One common phenomenon I experienced most of the time , when I got interviewed by a senior person/CEO of the company  either  from start-ups or small and mid sized companies;  They advertise the job in the job portals,…

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9 Characteristics of Bad Bosses

9 Characteristics of Bad Bosses Many of us would have experienced working with not so good bosses and passed through bad phase of work life. The normal characteristics of Bad Bosses could be; Bad at Communication skills Bad at Team handling, customer handling and deadlines Favoritism In discipline Keeping attitude “ all good is mine and bad is yours” Ill treatment with coworkers Highly involved in office politics Practicing “splitting the hair” management philosophy Always finding fault in employee’s work…

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Executive Coaching for CEOs

Executive Coaching for CEOs Do they need coaching? Yes they do need extensive training on all the most basic must have topics, which seems to be common but very important. Topic for executive coaching are listed below; Conflict Management Skills Listening Skills Sharing leadership/ Delegation Skills Planning skills Mentoring skills/ developing internal talent Communication skills Team building Skills Decision making skills Compassion/ Empathy Persuasion skills Interpersonal skills Motivational Skills The Chart below explains how CEO’s prioritize their skill learning plan.…

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